The announcements were officially presented at a press conference at the GNTO booth hosted by GNTO Secretary General Dimitrios Fragakis
The Greek National Tourism Organization (GNTO) signed two high-level strategic partnerships with Qatar Airways and online travel agent Wego during the recently concluded Arabian Travel Market (ATM) in Dubai, United Arab Emirates.
The announcements were officially presented at a press conference at the GNTO stand hosted by GNTO Secretary General Dimitrios Fragakis and come as the national tourism body steps up its efforts to promote Greek tourism in the region. before the summer travel period by highlighting the exceptional weather and the various experiences offered throughout the year.
The GNTO is partnering with Qatar Airways to promote new direct routes to Greece as part of its ongoing commitment to providing seamless connectivity for passengers wishing to enjoy as many one-stop routes as possible.
The popular Greek island of Santorini, with one of the most famous views in the world, will join popular flights to Athens and Mykonos to become the third destination in Greece served by Qatar Airways.
Qatar Airways and the GNTO will run a dedicated media campaign to raise awareness in the United Arab Emirates, Qatar and Saudi Arabia, focusing on the unique experiences money can’t buy that only Greece has to offer. to offer. The campaign will also target potential travelers from as far away as Australia.
The first flight to Santorini is due to take off from Hamad International Airport in Doha, voted the best airport in the world in 2021, on June 7, 2022.
The new flights will further increase the already strong connectivity Greece enjoys with the EMEA region, with existing routes including scheduled and seasonal flights to and from Dubai, Abu Dhabi, Bahrain, Kuwait and Riyadh with Emirates, FlyDubai, Etihad Airways, Aegean Airlines, Gulf Air and Flynas, while Wizz Air flies direct from Abu Dhabi to Athens, Mykonos, Santorini and Chania, Crete.
Fragakis said, “Greece is looking forward to a vibrant return of ATM and the Arab market which should be a priority for Greek tourism over the years. We had the pleasure of meeting several major travel brands during the show and highlighted that Greece offers many unique experiences throughout the year beyond the world famous sun and sea products. Greece also offers a variety of quality accommodations and an excellent city break opportunity for the Arab public.
Agreement with Wego
GNTO has signed an exclusive agreement with Wego, one of the Middle East’s most influential online travel agents, as part of its comprehensive approach to building the destination’s lasting appeal for GCC travelers.
In line with the inspirational message of GNTO’s ALL YOU WANT IS GREECE campaign, the multi-platform campaign will run from June to August and will target families, couples and travelers seeking unique travel experiences and high-quality services, by creating an increased demand and desire to travel during the key summer period by promoting Greece as a destination with a unique identity, unparalleled heritage and natural landscape.
Fragakis said: “GNTO is delighted to work with Wego, one of the most influential platforms for the Arab public, to promote Greece as an ideal destination for couples, solo travelers and also for family vacations. . Mainland Greece and the islands are the first choice for a leisure or relaxing vacation, but are also home to some of the world’s historical monuments. We are very happy to be able to welcome Arab travelers who wish to combine several destinations and experiences when planning their trip on the Wego platform”.
Mamoun Hmedan, Chief Commercial Officer and Managing Director, Middle East, North Africa (Mena) and India of Wego, said: “We are delighted to embark on this partnership with one of the most popular destinations for all types of travellers. We are committed to providing our users with new destinations to visit, and this partnership will allow us to provide them with more choice.
Greece already accounts for 2.1% of all outbound travel traffic from the UAE, with the most popular destinations being the capital Athens, as well as the iconic island destinations of Mykonos and Santorini.
Last month, Greek authorities announced their intention to remove all Covid-19 entry requirements and allow all travelers to enter Greece without restriction from May 1.
At the same time, the country has also lifted the rest of its national Covid-19 measures, meaning travelers can now access cafes, bars, restaurants and other public places and places without having to show proof of vaccination and /or a valid PCR. test.